The Citizen
Indidesign crafted and implemented the rebranding concept, new aesthetic, interior design and signature details of the public spaces, guestrooms and suites.
Inspired by the tradition of private members clubs The Citizen is reimagined as the “Place to Be” in Sacramento, where decision makers and creatives can come together in The City of Trees, to relax, share, build.
A refuge from the formality of the life in the Capitol, where differences are set aside, conversation flows freely, common ground is found and humor is encouraged.
The Citizen as the core of social life asserts its role as the only place that matters and where new traditions are created. Our vision is to create a unique identity and compelling atmosphere built on the historical heritage of the City and setting alike.
A refuge from the formality of the life in the Capitol, where differences are set aside, conversation flows freely, common ground is found and humor is encouraged.
The Citizen as the core of social life asserts its role as the only place that matters and where new traditions are created. Our vision is to create a unique identity and compelling atmosphere built on the historical heritage of the City and setting alike.